Despite the countless studies that show that live chat is a great option for communicating with clients, many people still have their doubts to whether they should incorporate this great feature to their website. However, when it comes to succeeding in business an impact on the market, live chat software is an essential tool which takes businesses to the next level.
The reality is that we live in a world of technology and we must use it in order to improve everything we do in life. Of course this includes work as well, since digital assets contribute by reducing time, mistakes, and overall expenses. The same advantage comes when talking about live chat, as this wonderful software influences the conversion rates of your website, improves its reputation and helps with customer satisfaction.
Taking the lead among other software solutions, live has a very popular customer satisfaction rate which is greater than phone, email and social media. Plus, between the 4, live chat is the most affordable choice. In addition, those ready to implement live chat on a website can see visible results right way. So, let’s take a look at all the great benefits of live chat.
Did you know that many of your customers agree that live chat is the most important factor on your website? Consumers love the option to have immediate access to online solutions regarding their online shopping problems. While making an online purchase many customers need help to make a choice.
Also, no matter how beautiful a website is designed, people need to trust the company they are investing in and they can do that with live chat. Live chat provides safety no other channel can. By encouraging customers online, the brand creates trust and builds a solid reputation, which opens the door for future business.
As already mentioned above, live chat for websites is the most cost-effective solution. Having mentioned that, live chat is 30% cheaper than a phone call. Furthermore, it helps to prevent problems with call quality, meaning it is less risky to have live chat than poor quality customer support calls.
Staying on the subject, customers who usually call or contact support have similar issues with the product or service. These situations cost the business a lot of money and live chat can reduce and put a stop to all those difficulties. But how can this be you may be asking. Simply because every conversation transcript is easily accessible for review. If you see a problem, you can fix it.
Remember those transcripts we were just talking about? Well, that’s another perk of live chat. You can perform your own market research on those transcripts. With so many people chatting on a daily basis, your company can discover your customers patterns, their likes and dislikes and much more. Armed with this knowledge, your business can detect necessary changes in your products and services to enhance the customer experience and lure in more customers.
If you need live chat software, please contact us today!